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Global Media Manager, Action/Adventure

Electronic Arts
Pasadena California United States
2 years ago
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Global Media Manager , Action/Adventure

ENTERTAINING IS OUR PASSION:

We’re Electronic Arts - the world’s best video game publisher. You’re probably familiar with many of our titles—Madden, FIFA, The Sims, Need for Speed, Apex, Battlefield and Star Wars, to name a few. We are a community of artists, storytellers, technologists, and innovators working in one of the most dynamic industries today. We’re building a company that thinks about the player experience at every step. We are transforming for a digital future and work as one team. We take risks and we dream big. And together, we are inspiring the way millions play every day. What does that mean for you? It means more opportunities to unleash your creative genius, be inspired by those leading their fields and ignite your path in any direction you choose.

OVERVIEW:

EA’s global media team crafts attention-grabbing experiences that take our stories into the lives of all players globally. We balance the art of broad media with the science of performance-based media to deliver against short and long-term objectives informed by data and shaped by creativity.

The Global Media Lead, Action/Adventure is the primary media lead for our action-adventure oriented titles, acting as a key strategic partner to Brand, Creative, and Analytics. This position will report into the Director of Media Strategy as a part of a newly formed Global Media Strategy team structured by franchise.

The Global Media Manager, Action/Adventure is responsible for translating the global media strategy into a focused brief to guide the planning process with the media agency and regional teams responsible for creating country plans across the Americas, APAC, and Europe. From planning to post campaign analysis, the Global Media Manager will maintain a simplified view of the global media approach to share with stakeholders. The Global Media Manager has a thorough understanding of the media landscape with the ability to advocate for its role within the broader marketing campaign and effectively project manage across a global cross functional team.

What a Global Media Manager does at EA:

SKILLS AND EXPERIENCE:

WHO YOU ARE:

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