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Global Influencer Marketing Manager – EMEA

London CS
3 months ago


Who we are:

Founded in 2005, 2K develops and publishes interactive entertainment globally for console systems, handheld gaming devices and personal computers, including smartphones and tablets. We are proud to publish and support many of today’s most critically acclaimed gaming franchises, including NBA 2K, WWE 2K, Borderlands, BioShock, XCOM and Sid Meier’s Civilization.

Role Purpose:

Reporting into the Senior Global Influencer Marketing Manager, this role forms a key part of the Global Influencer Marketing team, working in partnership with the genre-specific Global Influencer leads to drive the development and delivery of strategic and measurable Influencer Marketing plans across our EMEA and ASIA regions for our fantastic slate of games.

This role works closely with the EMEA hubs and social/influencer teams across the regions, ensuring Influencer Marketing plans are reflective of the global strategy and business objectives. Supporting and facilitating the teams to generate fresh strategies, raise awareness and drive purchase intent for our slate of phenomenal games.

2K has a high-reaching roadmap for the future, and candidates should be driven by opportunity, love for their work and collaborating with numerous functions within the organization as we head into a vital growth period!


Building and developing relationships:

Key Skills and Requirements:

2K is looking for an influencer marketing professional with experience launching video games, ongoing lifecycle management, and a personal love for 2K franchises such as Borderlands, NBA 2K, XCOM, Civilization, PGA TOUR 2K, WWE 2K and more. They enjoy working in a service driven role and are highly efficient project managers capable of motivating, advising, and holding teams accountable for delivering against global campaign plans. They have experience with (or at least a strong curiosity about) taking a data-driven approach to the role. They are proficient in and have experience working with social and content platforms like YouTube, Twitch, Mixer, Huya, Douyu, Facebook, Instagram and Twitter, and have worked closely with public relations and social media professionals in the past.

What We Offer You:

About 2K:
Founded in 2005, 2K develops and publishes interactive entertainment globally for console systems, handheld gaming systems and personal computers, including smartphones and tablets, which are delivered through physical retail, digital download, online platforms and cloud streaming services. 2K publishes titles in today’s most popular gaming genres, including shooters, action, role-playing, strategy, sports, casual, and family entertainment. The 2K label has some of the most talented development studios in the world today, including Firaxis Games, Visual Concepts, 2K Marin, 2K Czech, Hangar 13, Cat Daddy Games and 2K China. 2K’s stable of high-quality titles includes the critically acclaimed BioShock®, Borderlands™ and XCOM® franchises, the beloved Sid Meier’s Civilization series, the popular WWE 2K franchise and NBA 2K, the #1 rated and #1 selling basketball franchise. 2K is a wholly owned label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO). For more information, please visit

As an equal opportunity employer, we are committed to ensuring that qualified individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform their essential job functions, and to receive other benefits and privileges of employment. Please contact us if you need reasonable accommodation.

Please note that 2K Games and its studios never uses instant messaging apps or personal email accounts to contact prospective employees or conduct interviews and when emailing, only use accounts.

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