Global Communications Director – AAA & Sports

2K
Novato, CA
13 days ago

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Who We Are:
The Communications team manages all public relations and influencer marketing for 2K titles. We are a team of talented storytellers, passionate video game players and communications professionals dedicated to raising awareness and driving purchase intent for our slate of fantastic games. We challenge ourselves to create fresh strategies and leverage our deep relationships with consumer media, enthusiast press and influencers to tell compelling brand stories.

What We Need:
An experienced, yet hungry and vested PR professional to develop, oversee and execute well-reasoned and holistic global communications plans for some of 2K’s most popular AAA strategy and tactics games and sports franchises, while managing relationships with the development teams, licensor partners and other key stakeholders associated with these franchises. A person with a proven track record of leading and/or executing global communications campaigns for consumer products who relishes the opportunity to manage multiple stakeholders and priorities toward the consistent goal of delivering great interactive entertainment to our growing audiences and fan communities. Someone with experience managing direct reports locally and remotely, as well as overseeing international territories, and partner agencies.

What You Will Do:

Who We Think Will Be A Great Fit:
2K is looking for a PR professional with experience launching video games, ongoing lifecycle management and a personal passion for 2K’s portfolio of strategy, tactics and sports titles. He/she is an experienced global campaign strategist and project manager with media relationships in areas like gaming, consumer, entertainment, sports and/or tech. He/she ideally has prior experience working with licensed entertainment properties, sports brands, athletes/celebrities and/or C-Suite/high-profile executives. A great fit has experience with (or at least a strong interest in) taking a data-driven approach to communications strategy. The ideal candidate is also versed in and has experience working with social and content platforms like YouTube, Twitch, Facebook, Instagram and Twitter, and further, has collaborated closely with Influencer Marketing Managers and Social Media Managers in the past.

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