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Engagement Data Analyst EMEA
2 years ago
Job Title:
Engagement Data Analyst EMEARequisition ID:
R011025Job Description:
Your Mission
The Engagement Data Analyst will work closely with BI, the Consumer Analytics team in the HQ in Santa Monica / Irvine and our local teams in territories to create reporting and analysis by territory on the engagement of our games and their monetisaton.
As Activision Blizzard looks towards the next step in analytics and insights, there is a large opportunity to help drive concise KPIs and deep analysis of in-game events and activities. Your undertaking includes:
- Generate, update and maintain dashboards that can be used to drill down by country.
- Develop requirements for, and monitoring of, intuitive dashboards while automating the recurring needs and requests.
- Providing player insights to European Leadership Team (ELT) by territory in support of Live Services and Mainline (proactively & reactively).
- Function as an expert on business metrics, player & behavioural insights for the organisation.
- Communicate franchise health on a broad suite of CoD titles through regular reporting.
- Develop new analyses outside of regular reporting that will inform the business how to further drive player acquisition, engagement, monetisation, and churn mitigation.
- Work collaboratively with our data science and innovation teams to ensure best practices and knowledge sharing occurs.
Your First Year
The launch of any expansion / new title will be the highlight of the year and for that date, we will need you to ensure all relevant data are available by country, territory and region for analysis. In that time you will need to get a strong understanding of our Live Ops model and which KPIs are important to follow on a territory level. Keeping strong ties with the Analytics team in Santa Monica and Irvine will be essential to ensure best practices are followed
As your experience and understanding grows you will be a key contributor to the team meetings and will help the business to get a deep understanding of the key Engagement KPIs. Increased knowledge will allow you to cast a critical eye on reporting and add value to variance analysis with insightful commentary.
Player Profile
We have a tremendous amount of data on how gamers play our games. We need, however, an analytics expert who has the passion, experience, skills and ability to turn that data into action – all driving towards increasing gamer fun. Your background includes:
- Gaming background with knowledge of industry standard monetisation systems and methods.
- Extensive experience in database mining with at least 20TB datasets.
- Thorough experience in data lake exploration with at least 1PB of data.
- Demonstrated ability to drive significant business lift through analysis / modelling.
- Gameplay analysis experience, with a solid understanding of the connection of gameplay to spending behaviour.
- Skilled at being able to derive the narrative from the data and tell convincing stories.
- Strong technical skills with SQL (Spark). Skills with Python & stats (R) is a plus.
- Strong presentation skills using PowerPoint, Excel, and Tableau.
- Process-oriented driving toward visibility, accountability, and communication.
- Team-oriented, ability to build long lasting relationships effectively.
- Successful communicator and regular presenter to Executive Leadership.
Our World
Great Games Start with Great People! This is an exciting time to join us!
Ask anyone who works at Activision, or with Activision, their favorite thing about it, and they’ll tell you, it’s the people. We have world class brands, infrastructure and resources, but our success doesn’t come from assembly lines producing widgets. Our success comes from people producing greatness together. We are nothing without our employee’s brilliance. So if you’re interested in our biggest priority, it’s the people.
Activision is more than just the leading developer and publisher of video games; we are the creators of some of the world’s biggest, most ground-breaking titles in the industry. Our portfolio includes Call of Duty® and Crash Bandicoot™.
Activision is a division of Activision Blizzard (NASDAQ: ATVI), headquartered in Santa Monica, California with locations across the globe. Activision Blizzard is one of the world's largest and most successful interactive entertainment companies and is at the intersection of media, technology, and entertainment. A member of the S&P 500 and recognised on the 2018 FORTUNE 100 Best Companies to Work For® list, Activision Blizzard has operations throughout the world with approximately 10,000 employees and players in 196 countries.
The video game industry and therefore our business is fast-paced and will continue to evolve. As such, the duties and responsibilities of this role may be changed as directed by the Company at any time to promote and support our business and relationships with industry partners.
Activision is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, protected veteran status, or any other basis protected by applicable law, and will not be discriminated against on the basis of disability.
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