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EMEA Media Group Manager M/F
4 years ago
Description du poste
Reporting to the EMEA Media & CRM Director, you will be responsible for managing a team of media managers who define the media strategy and the digital media campaigns for the entire EMEA zone, as well as a team of media operations who ensure the implementation and optimization of digital media campaigns on the in-house operated channels.
More specifically, your missions will be the following:
· Oversee Ubisoft's main brand pool’s media activity
Definition of the media strategy in collaboration with The Media Manager & the Brand Marketing teams.
· Define the strategy for digital media campaigns
Monitor the results of ongoing campaigns daily to optimize our media KPIs and be the Key contact with media partners (Trading desc, Facebook, Youtube, Twitch, Snapchat, Twitter, etc.)
· Oversee the setting up and monitoring social media campaigns and search
Oversee the implementation of social media campaigns on advertising interfaces (Facebook Business Manager, Twitter Ads, Snapchat for Business, etc.) and Search Marketing campaigns (Amazon Search, Google Search, Youtube Discovery Trueview)
· Being the preferred point of contact for the EMEA subsidiaries on media strategies
Be in direct contact with our subsidiaries to ensure the best level of collaboration.
Listen to local media trends reported by Ubisoft subsidiaries to improve the performance of central campaigns
Qualifications
You hold a business school degree or equivalent, you have an experience of at least 8 years in a similar position with an international dimension, in the online media buying industry.
You have a good technical knowledge of Online Media tools: Adserver, DSP, Purchase Platforms (Google Ads, Business Manager, ...).
You are an expert in online marketing mechanics and advertising practices on the web. You are very rigorous, and comfortable with the manipulation of numbers and data. You hold a very strategic vision and are experienced with managing a team.
An interest in video games and the entertainment industry will be a plus to deliver strong value-added analysis and recommendations.
Finally, you are always informed of new trends in digital marketing, CRM and social media.
You speak English fluently.
Informations complémentaires
Position available immediately.
The position is based in Montreuil Sous Bois (Metro Porte de Montreuil - line 9, or St Mandé - line 1).
Description de l'entreprise
Ubisoft is committed to enriching players’ lives with original & memorable entertainment experiences. We build worlds that are a playground for the imagination, offering moments of surprise, fun and adventure as well as opportunities for learning and self-discovery.
At Ubisoft, you’ll grow and collaborate with highly talented teams from around the world. Our massively friendly work environment will inspire you to go above and beyond to create worlds people will fall in love with.
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