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Brand Manager EMEA
4 years ago
Job Description
PUBG Corporation is developer and publisher of PLAYERUNKNOWN’S BATTLEGROUNDS (PUBG). We are in search of an enthusiastic, organized, and self-motivated person to manage the PUBG brand.
As part of the Marketing team, you will play a central role in developing the PUBG brand in Europe and the MENA region. This role will be based in Amsterdam and will require up to 5-10% travel.
Responsibilities
- Expand the brand identity in collaboration with our regional strategy lead
- Share product information and updates (PC and console) with internal and external stakeholders
- Regional brand approver: ensure creative output is in line with our global brand guidelines
- Lead on regional brand campaigns and coordinate operational execution with the marketing specialists (PR, Influencer MKT, Social, Paid media)
- Analyze data (sales, in-game, player segmentation, campaign performance) and share insights with the marketing teams to increase campaign effectiveness and overall business impact
Qualifications
- Bachelor's degree in marketing, economics or other related fields
- 5+ years of experience in brand manager or product marketing at gaming or entertainment companies
- Excellent communication skills in verbal and written English and the ability to work and communicate in a multi-national/multi-cultural environment
- Demonstrable project management experience
- Proficient with MS Office suite (Word, Excel & PowerPoint)
Pluses
- Passionate gamer and avid PUBG fan.
- Multilingual (Korean, French, German, or other European language)
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