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E-commerce Product Manager

Job Summary:

The E-commerce Product Manager serves as the forward-thinking owner of the e-commerce digital strategy. Using a data-first approach, the E-commerce Product Manager will develop products and strategies to advance the e-commerce goals of Square Enix, manage the development and deployment cycles, and work in partnership with the internal development team.

• Define a product feature roadmap, manage the backlog and priorities.
• Lead innovation and development of ecommerce enhancements towards sales & revenue growth through the Square Enix Store.
• Lead projects from discovery to launch phase.
• Effectively seek out and share opportunities for conversion improvement and lead implementation through the development team.
• Leverage testing software and provide direction to development teams to make continual improvements in personalization and optimization towards a variety of sales KPI’s simultaneously.
• Complete market and competitor research to help define the roadmap.
• Manage timeline of project and communicate with all stakeholders about project status, risks, change management, and requirements.
• Partner with internal and external teams to design, implement and report on new pages, assets, and tools for the website.
• Manage internal and external creative and development resources on multiple desktop and mobile sites.
• Understand and implement core SEO principles on-site.
• Provide frequent and consolidated status of the project to executive stakeholders.

Skills - Experience and Requirements

• A strategic mindset, passion for innovation, agile responsiveness, conversion rate optimization, website testing and driving results.
• Demonstrated ability to synthesize, prioritize and drive results with a high sense of urgency. Ability to think creatively and strategically, but a willingness and desire to ‘roll up your sleeves’.
• Passion for the consumer, ensuring a best-in-class user experience.
• Proven experience and/or desire to work directly with senior leadership teams presenting strategy and results.
• Expertise in online creative, website optimization, personalization and (re)targeting.
• Familiarity with general website development, optimization, analytics, and performance practices: Coding, HTML, CSS, SEO, Metrics & Analytics, Segmentation & Personalization, Tag Management, CMS, A/B/n & Multivariate Testing; experience with following or comparable tools: Tealium UDH, BigCommerce, and Google Analytics.
• Considerable experience in ecommerce, digital marketing, or a related role. Bachelor’s degree required.

Requirements

Key Deliverables:

eStore Performance Goals: Sales, Revenue, Net Revenue, Conversion Rate, Avg. Cart Value, Retention eStore Campaign Execution: successful launches and partnerships with other teams within marketing

Key Stakeholders:

Director of Ecommerce, Merchandise Directors, Product Marketing Teams, Brand Marketing Teams, Online Development Director

Knowledge & Experience:

Essential:

• Considerable experience working in ecommerce — agency or brand side
• Exceptional interpersonal, written, and persuasive communication, and expert organizational and time management skills
• Ability to manage several simultaneous projects, and work autonomously and as part of a team

Desirable:

• Experience with BigCommerce, and other web/ecommerce platforms

Competencies, Skills & Attributes:

Essential:

• Experience with Jira, Confluence, and Slack
• Experience with Agile development methods

Desirable:

• Proficient in tools such as Google Analytics, Optimizely, and ContentSquare

Our goal at Square Enix is to hire, retain, develop and promote the best talent, regardless of age, gender, race, religious, belief, sexual orientation or physical ability.

Our pledge to D&I

At Square Enix we believe in the importance of being a diverse and global company, and we stand firmly together against any forms of injustice, intolerance, harassment or discrimination. In our effort to create a truly diverse workforce, we pledge to continue to raise awareness in every step of the employee experience, from recruitment to promotions to ensure equal opportunities for all. One of our goals is to champion diversity in games and at work and work together to inspire real change.

Learning and education around D&I will be a key element for us to continue to grow as an organization. With unconscious bias training, D&I workshops and a variety of initiatives to give our employees the opportunity to be heard and be part of that change to achieve real equality. We need all our efforts to continue to build our culture of inclusion and equality.

We are also proud to partner with UKIE's Raise the Game pledge, BAME in Games and Women in Games, to name a few.

Covid-19 remote working

Square Enix are committed to keeping our employees safe. We are listening closely to government guidelines, and this role will be based remotely until the company sees fit to return to the office. This role will be based in our Blackfriars Studio in London, upon return.