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Director, User Acquisition, Unannounced Title

Blizzard Entertainment
Barcelona 08029 Spain
21 days ago
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Team Name:

Marketing

Job Title:

Director, User Acquisition, Unannounced Title

Requisition ID:

R023810

Job Description:

DIRECTOR, USER ACQUISITION

LOCATION: Irvine, CA, Los Angeles, CA, Barcelona, Spain or London, UK

YOUR MISSION

Blizzard has been a leader in entertainment for over 30 years, with millions of passionate fans globally. As our franchises expand into more realms, so too must our social reach, engagement, and conversation. We are seeking a candidate who will lead the release and growth of an innovative new title that will redefine its genre and captivate players globally.

As the Director, Head of User Acquisition for an unannounced title, you will be the driving force for building and optimizing a large scale, global performance marketing program. You will have the opportunity to architect and drive the program from its inception – from beta and soft launch, launch, and rapid growth. This role will have a thought leadership position inside the organization, playing a key part in building a thriving player base and business for the new game. They will lead and drive critical work to enable the game to be discovered and played by a massive audience base by passionate fans all over the world.

The ideal candidate has high volume and profitable performance marketing experience for a broadly played title at a leading studio or publisher. They have demonstrated ability to lead and align strategy across all performance marketing functions including game positioning, creative, analytics, ASO, data science, media buying, and engineering. They are hungry to keep developing their knowledge and testing new ways to scale their impact amidst a dynamic and ever-evolving media environment. This position requires an expert in User Acquisition who is entrepreneurial and constantly looking to push the envelope with cutting edge approaches to driving profitable game discovery at scale.

RESPONSIBILITIES

PLAYER PROFILE

OUR WORLD

At Blizzard Entertainment, we pour our hearts and souls into everything we create. Best known for iconic video game universes including Warcraft, Overwatch, Diablo, and StarCraft, we’ve been creating genre- defining games for millions of players around the world for more than 30 years. We’re on a quest: bring our dreams to life and craft the most epic entertainment experiences…ever. Hard work, iteration and polish go into the Blizzard “secret recipe,” but the most important ingredients come from talented people who share our vision. If that sounds like you, join us.

The videogame industry and therefore our business is fast-paced and will continue to evolve. As such, the duties and responsibilities of this role may be changed as directed by the Company at any time to promote and support our business and relationships with industry partners.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, gender identity, age, marital status, veteran status, or disability status, among other characteristics.

Rewards

We provide a suite of benefits that promote physical, emotional and financial well-being for ‘Every World’ - we’ve got our employees covered! Subject to eligibility requirements, the Company offers comprehensive benefits including:

Eligibility to participate in these benefits may vary for part time and temporary full-time employees and interns with the Company. You can learn more by visiting https://www.benefitsforeveryworld.com/ .

In the U.S., the standard base pay range for this role is $120,600.00 - $223,110.00 Annual. These values reflect the expected base pay range of new hires across all U.S. locations. Ultimately, your specific range and offer will be based on several factors, including relevant experience, performance, and work location. Your Talent Professional can share this role’s range details for your local geography during the hiring process. In addition to a competitive base pay, employees in this role may be eligible for incentive compensation. Incentive compensation is not guaranteed. While we strive to provide competitive offers to successful candidates, new hire compensation is negotiable. Create Your Profile — Game companies can contact you with their relevant job openings.
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