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Director - Brand Marketing, EA Sports American Football

Electronic Arts
Orlando Florida United States
1 year ago
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The EA SPORTS American Football Team is looking for a Brand Marketing Director to help lead the business into the future by building a short and long term communication strategy and leading a team of SMEs to implement that strategy for Madden NFL and College Football.

Position summary:

This executive will be part of the EA American Football business leadership team and will report into the Senior Director, Brand Marketing, who leads the business. This role will have a team of 4 direct reports, and be accountable to influence and lead cross functional campaigns - content (copy and art) and connections (media, social, digital, PR, influencers, Athletes) team of over 30, across a matrixed creative services organization.

The Director will be an important decision maker in the growth strategy development of the American Football brand and will have immediate, direct, and critical impact on an annual and long-term basis. At the highest level, they will define the strategy for how the American Football brand shows across Madden NFL, College Football and all other consumer touch points and experiences inside and outside the games.

As Director, you will:

Requirements:

We love to celebrate our great perks like comprehensive health and benefit packages, tuition reimbursement, 401k with company match, free video games and more!

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