Digital Media Specialist

Ubisoft
Chengdu Sichuan cn
6 days ago
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Job Description

Your Role

As the Digital Media Specialist at Ubisoft Chengdu, you play a vital role in strengthening Ubisoft’s presence and influence as a best employer in various digital media channels with compelling stories and messages. You will work closely with the Communications Manager and peers to create media content for various media channels such as inhouse newsletter, intranet, social media, etc. You are also responsible for planning and implementing digital media campaigns to engage the internal and external communities, promote the studio’s employer branding. A successful media specialist has excellent knowledge and skills of digital communication. We expect you to be a powerful interviewer, a good storyteller, a thoughtful media analyst.

你的角色

作为育碧成都的数字媒体专员,你将通过撰写有吸引力的内容和信息,来加强育碧在数字媒体营销渠道中最佳雇主形象的品牌露出和影响力。

你将与公关部的经理和同事通力合作,为各种媒体渠道(如内部沟通、公司内网、外部社交媒体等)创建内容。你还将负责规划和执行数字媒体活动,以提升内部员工和外部玩家社区的互动率,加强工作室的品牌形象。

成功的新媒体专员需要具备出色的数字通讯知识和技能,我们希望你可以在育碧成都成长为一名强有力的沟通者、故事叙述者和有思想的媒体分析专家。

What you will do

You will work closely with Communications Manager to define and develop a strategy for digital media communications across various channels.

You will design and manage end-to-end digital campaigns/projects for the various subjects.

You autonomously create and follow the digital media publishing and campaign schedule to engage the public and make studios stand out in the talent market.

You will produce digital content (e.g. newsletter, blogs, press releases, podcasts, etc.) with great creativity.

You ensue we maintain a strong online company voice through social media (including but not limited to Weibo, Facebook, Twitter, Linkedin)

You constantly monitor ROI and KPIs for constant improvement.

You stay up-to-date with digital media trends and iterate accordingly.

You communicate with internal stakeholders including Marketing Communications, project teams to ensure brand consistency across all digital media channels.

你的日常工作

1. 你将与公关经理密切合作,制定和规划跨渠道的数字媒体宣传战略;

2. 你将设计并管理各种主题完整的数字营销活动/项目;

3. 你将自主创建并执行数字媒体发布和活动时间表,以吸引公众并帮助工作室在人才市场中脱颖而出;

4. 你将利用你的创造力制作数字媒体内容(例如新闻通讯、博客、新闻稿、博客等);

5. 你将确保品牌通过社交媒体(包括但不限于微博、Facebook、推特、领英)保持品牌露出度;

6. 通过不断研究各项新创意的投资回报率和考核,你将不断地进步;

7. 你将紧跟数字媒体趋势并熟知如何利用当下热点,宣传公司;

8. 你将与内部利益相关者沟通,包括市场部门和项目团队,以确保所有数字媒体渠道的品牌一致性。

Qualifications

Your managers know that they can entrust you with projects independently, you are proactive and able to manage several subjects at the same time.

You are comfortable in an agile environment, where roadmaps can evolve according to news, stakeholders, studio projects.

Whether in the language of English or Chinese, you know how to make your articles eye-catching, your pen is enchanting.

You are curious, you follow the subjects of domestic and global societal developments and gaming industry.

You are the know-it-all in your field, with 3-5 years working experience in social media management and corporate communication.

You are a team player, always provides support to internal stakeholders on corporate content-related matters.

You are passionate about games and the way they are produced.

你需要具备

1. 能够独立承接项目,工作态度积极主动,能够同时管理多个项目;

2. 能够适应多变的环境,能够随时根据时事新闻、利益相关者、工作室项目的变化及时应变;

3. 具有优秀的中英文写作水平,写作风格引人入胜;

4. 对国内外的社会发展形势和游戏行业的话题有好奇心;

5. 在领域内可以做到技能互通,在社交媒体管理和企业公关方面拥有3-5年的工作经验;

6. 适应团队合作,能够持续在公司内容相关的事务上为内部利益相关者提供支持;

7. 对游戏及其制作流程充满热情。

Company Description

Established in 2008, Ubisoft Chengdu is one of the key game studios in western China and a full-fledged production center, with over 320 talents contributing to Ubisoft’s line-up. We have a strong track record of co-development on Ubisoft’s biggest brands such as Assassin’s Creed®, Skull and Bones™ and For Honor®, as well as developing casual games such as Rabbids party game and bringing hit titles to Switch.

Meanwhile, we are also a pioneer in cutting-edge technology driving Ubisoft’s “games as a service (GAAS)” ethos. Chengdu’s technology team develops products that empower production teams to make educated, data-driven decisions on hit Ubisoft brands.

To find out more, please visit our website: http://www.ubisoftgroup.com or our WeChat account (UBISOFT育碧or 育碧招聘).

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