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Digital Marketing Specialist
1 year ago
POSITION SUMMARY
The Digital Marketing Specialist will work within the dynamic CS Digital department at Bandai Namco Entertainment America. The primary job responsibilities involve successfully assisting the Digital Business team with various tasks, such as managing assets, tracking marketing beats, pricing and promotions planning.
Join us at our new campus in Irvine, California where a hybrid work schedule will be observed.
ESSENTIAL DUTIES AND RESPONSIBILITIES
- Gather marketing beats and create marketing calendar to share with 1st Party Partners (Sony, Microsoft, Valve, Nintendo) to provide them visibility into our activities to see where they can support
- Execute activities on the digital channel marketing calendar
- Deliver assets to 1st Party Partners to support 1st Party distribution
- Execute creation of digital assets via internal portals for marketing materials to support digital marketing campaigns
- Collaborate with internal marketing teams to execute digital marketing tactics that support the broader brand & digital marketing strategies
- Support the Digital Marketing and Digital Operations teams to execute plans to support product launches from the first party and digital marketing sides.
- Collaborate with internal and external partners to maximize conversions and marketing ROI through co-marketing and other partnerships
- Support the creation of marketing and advertising assets for console and Steam digital releases
- Manage marketing beats calendars for upcoming products
QUALIFICATIONS/REQUIREMENTS
- Passion/Interest in video games
- Excellent oral and written communication skills
- Excellent Excel, PowerPoint, Word and Outlook skills
- Collaborative team player who is able to meet and/or exceed team goals
- Ability to multi-task and be flexible about changing role requirements
- Self-motivated, confident and energetic
EDUCATIONAL REQUIREMENTS
- BS/BA Degree in Marketing or Business, or equivalent work experience.
Pursuant to the California Consumer Privacy Act of 2018, Bandai Namco Entertainment America Inc. is providing the following notice regarding the Personal Information we collect and use in the context of this job application: https://www.bandainamcoent.com/legal/bnea-privacy-ccpanotice
About Bandai Namco Entertainment America Inc.
Bandai Namco Entertainment America Inc., part of BANDAI NAMCO Holdings Inc., is a leading global publisher and developer of interactive content — including all major video game consoles, iOS, mobile and online. The company is known for creating and publishing many of the industry’s top video game franchises, including PAC-MAN®, Tekken®, SOULCALIBUR®, NARUTO™, NARUTO SHIPPUDEN™, Dragon Ball®, GALAGA®, RIDGE RACER® and ACE COMBAT®. More information about the company and its products can be found at www.bandainamcoent.com.
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