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Customer Insights Manager

Job Description

The Customer Insights Manager generates in-depth customer and market insights to gain competitive advantage in developing video games and improving the quality of games produced in Singapore.

You'll lead, empower and champion the findings of our multi-talented teams linked to our customer, collaborate with various stakeholders in both Production and Consumer Experience (Data Science, Community Development and Content), whilst enabling cross-functional research across multiple Ubisoft departments.

The Customer Insights Manager:

• Directly manages the user research team (3 people) and conduct user tests on games in development at Ubisoft Singapore. He provides development teams with a better understanding of player’s behavior through UR studies & analytics and is responsible for guiding the data collection process and the quality of lab deliverables;
• Drives the relationship with the Consumer and Market Knowledge team from HQ with (more than 20 experts) and leads from the studio focus groups and market benchmarks to provide in-depth insights into consumers and the market to accompany Ubisoft and Singapore studio’s strategy;
• Closely works with the community development team (2 people on site) to get insights on how to improve the game;

As the Customer Insights Manager, your efforts will directly impact the production of our major projects.

The Customer Insights Manager reports directly to the Brand and Business Operations Director.

Responsibilities:

• Always act with the consumer and market in mind.
• Develop relationships with key stakeholders to understand their goals and research requirements.
• Uncover player insights through studies and analytics to ensure data driven decision making.
• Lead, develop and champion the UR team.
• Accompany the production teams of all studies, researches and data analysis on projects lead by the studios and the competition
• Identify market strategy, business, marketing and game design best practices and patterns
• Track on a very regular basis, gaming and entertainment trends
• Contribute to customer insights diffusion within the studio and the Ubisoft organization, feed and inspire thinking with the market and consumer studies
• Drive and enabling cross functional research across multiple Ubisoft departments.

Qualifications

Qualifications

• 7+ years' experience working with the games/entertainment/media markets ideally with experience directly from the games industry as well as a relevant masters' degree within marketing, social sciences, statistics or similar;
• A profound interest in the games industry, and most likely you're an avid gamer yourself;
• Experience working from the client side of market and consumer analytics with projects focused on quantitative, qualitative consumer and market research and data science to support development decisions;
• A focus on consulting and planning of strategic initiatives to ensure alignment on a global and local scale;
• Solid knowledge of advanced statistical methodology - as well as being big data-savvy and aware of various data analysis methods to test hypotheses (Great if you have good knowledge of SPSS or similar);
• Extensive knowledge of transferring market insights into actionable points.

Additional Information

Perks

We realize it takes world-class people to make world-class games. Apart from a competitive compensation package and a culture that thrives on creativity and individuality, Ubisoft Singapore offers a wide variety of perks including performance based incentives, comprehensive health and benefit packages, tuition reimbursement, flexible working hours, and opportunities for career development and learning.

Next step

Are you excited about creating the unknown? Are you serious about fun? Do you constantly seek out learning opportunities? At Ubisoft Singapore, we are looking for talent who are solution-oriented problem solvers, creative yet open to collaborate, and team players who also thrive in bringing their A-game to work.

If this sounds like you, shoot us your resume and we will invite you for a first chat to find out more about becoming an awesome addition to our team!

Company Description

Ubisoft Singapore is one of the top game development studios in the APAC region. Part of Ubisoft’s global network of studios, we’ve been creating memorable gaming experiences in Singapore since 2008. With over 300 employees from 30+ different nationalities, we are a diverse bunch of creatives redefining the world of digital entertainment for millions of players across the globe.