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Creative Producer - TV Ads
2 years ago
AppLovin’s leading marketing software provides mobile app developers a powerful set of solutions to grow their mobile apps. AppLovin’s technology platform enables developers to market, monetize, analyze and publish their apps. The company’s first-party content includes over 200+ popular, engaging apps and its technology brings that content to millions of users around the world. AppLovin is headquartered in Palo Alto, California with several offices globally.
AppLovin is a Certified Great Place to Work, one of Inc.’s Best Workplaces and a recipient of the 2019 Glassdoor Top CEO employee’s choice award. The San Francisco Business Times and Silicon Valley Business Journal awarded AppLovin one of the Bay Area’s Best Places to Work in 2019, 2020 and 2021, and the Workplace Wellness Award in 2019 which recognizes businesses that are leaders in improving worker well-being. Grow your career at AppLovin!
Candidates residing/will reside in the following states are eligible for this role: California, Nevada, Oregon, Texas, Colorado, Ohio, North Carolina, Florida, Pennsylvania, and Washington.
AppLovin’s in-house creative team, SparkLabs, is looking for an experienced Creative Producer with a strong background in TV advertising. You would be joining a team that is responsible for creating a variety of creatives for mobile games. The genres vary from match 3 and puzzle to more complex resource management, arcade/action and core games. These creatives will be used to allow end users the ability to preview some of the largest mobile gaming apps in the marketplace.
This position will serve as a critical member of an impactful team that wears many hats and moves fast. If you are an enthusiastic team-player who is highly organized and passionate about creating innovative, thoughtful and top performing mobile advertisements that have potential to reach millions of users, this could be the role for you!
To be considered for this position, you must include your resume and reel/portfolio of work samples.
Responsibilities
- Content Production
- Develop & execute creative TV marketing strategies for top grossing mobile game titles
- Oversee TV ad production from inception to broadcast through in-house designers and external agencies. This can include scripting, storyboarding, providing clear notes for revisions, punching up animatics and hands on production as needed to produce high quality commercials that get results.
- Project Management
- Understand all facets of the TV ad project and write clear detailed creative briefs
- Manage multiple agency relationships and oversee several TV projects simultaneously
- Liaise between cross functional teams to ensure projects are delivered on time and meet expectations
- Manage budgets and schedules, obtain and track rights to assets, collate art materials
- Proactively identify opportunities to increase efficiencies and streamline processes
- Communications & Relationship Management
- Build strong working relationships with internal and external stakeholders
- Manage communication and approvals between creative and business teams
- Manage and mitigate day to day problems, ensuring strong and effective communication in difficult and time sensitive situations
Basic Qualifications
- BA/BS degree in film, design, media arts, illustration, animation, or related field; or an equivalent combination of education and experience
- 4-7 years of work experience in professional film or TV production, preferably a media company and/or ad agency working in marketing video creation, promotional assets, or commercial production
- 4-7 years of production experience managing external agency partners for TV campaigns
- Highly skilled with Adobe Creative Suite (Photoshop, After Effects, and Premiere)Understanding of art, design, technical fundamentals and creative asset management
- Demonstrated sense of storytelling, staging, composition and acting
- Highly organized, detail oriented, and exceptional communicator
- Proven ability to meet deadlines and keep a team on schedule
- Analytical and creative thinker with a proactive approach to solving problems
- Results oriented and interested in working with data to produce high-engagement ads
- Comfortable working in a fast-paced environment that is constantly changing
Preferred Qualifications
- Passion for mobile games
- Working proficiency in another foreign language
Perks
- Free medical, dental, and vision insurance
- Work from home stipend on each paycheck
- Free public transit for commuting to the office (when applicable)
- $100 per month for gym membership
- Fun company parties and events
- Flexible Time Off - work hard and take time when you need it
Interested? Send us your resume and portfolio!
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AppLovin is an equal opportunity employer and considers qualified applicants without regard to race, gender, sexual orientation, gender identity or expression, genetic information, national origin, age, disability, medical condition, religion, marital status or veteran status, or any other basis protected by law.
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