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Consumer Marketing Specialist
1 year ago
Job Title:
Consumer Marketing SpecialistRequisition ID:
R014932Job Description:
Job Title: Consumer Marketing Specialist - Permanent position
Reporting To: Consumer Marketing Manager
Department: EMEA Consumer Marketing
Location: Soho, London
Your Platform
Activision Blizzard plays a centralised role in the creation of epic entertainment by supporting our interactive gaming brands and studios with a diverse range of career opportunities across Franchise product management, corporate functions such as Marketing, Communications, Legal, Human Resources, Finance and Supply Chain.
Based in Soho, the cultural heart of London’s West End with a vast array of classic record shop and leading film companies, media offices and restaurants. Regent’s Park is close enough for a lunchtime run, as are the delights of Piccadilly Circus and the shopping mecca of Oxford Street. It is conveniently walking distance from a number of London tube stations and mainline train stations.
To learn more, check us out at www.activisionblizzard.com or on Twitter at @ATVI_AB .
Your Mission
As a Consumer Marketing Specialist in this newly formed team you'll be responsible for the daily execution of marketing campaigns across Blizzard titles for EMEA. You will be a natural communicator with sharp creative instincts and proven success working on coordinated marketing campaigns and initiatives for multiple audiences. You'll thrive in an upbeat team environment, with an acute focus on detail and execution. You will need to build and maintain relationships with key partners across the organisation to achieve your goals.
In a company that serves and engages millions of players across EMEA, you will contribute to building the most sophisticated data-driven and player-centric marketing practices. We'll also encourage you to contribute to reinvent our communication with players, extending their epic entertainment experience with us beyond our games.
Priorities can often change in a fast-paced environment like ours, so this role includes, but is not limited to, the following responsibilities:
Key responsibilities
- Drive, maintain, and implement the EMEA Consumer Marketing assets across multiple franchises, making sure that all assets are completed on time. This includes, trailers, Packaging, Digital Assets and POS.
- Drive the localisation of all assets across EMEA for relevant marketing materials.
- Be the first-level approver and feedback for Consumer Marketing related creative submissions from various colleagues across the EMEA team and 1st party partners.
- Support our consumer events executions across EMEA from a creative and design perspective, working with local and global teams to implement outstanding consumer events throughout the year.
- Support franchise plans in collaboration with cross-functional teams including digital marketing, local marketing, media, creative services, licensing, and external agencies.
- Support external partners such as 1st party teams to deliver assets and approvals as well as working on improving opportunities for key marketing beats.
- Support ad-hoc metric reporting for required programs and assignments utilising the tools and software available.
- Have a robust understanding of budget management including PO raising and process management for all Production needs.
- Conversant with key aspects of the franchises and able to utilise knowledge to help inform marketing decisions with attendance of weekly franchise meetings and updates.
Player Profile
- Experience in consumer asset creation such as TV, Video, Digital and Print executions.
- Track record of delivering sophisticated projects requiring strong project management skills, attention to detail, and accountability.
- Experience in influencing multiple partners and building excellent working relationships.
- Able to work in an exciting environment, with experience of managing multiple and varying needs, ensuring to meet project timelines.
- Excellent written and verbal communication skills
- Proactive mind-set
- Strong presentation skills
- Results oriented and accustomed to working with ambitious performance metrics
Key success for year 1
Within the first year in the role you would be encouraged to achieve the following:-
- Input and drive improved efficiency of the Consumer Marketing from an asset production process
- Firmly establish yourself as the key point of contact with Global franchise teams for EMEA projects
- Ensure assets for all major product beats are delivered on time across supported EMEA languages
Our World
Activision Blizzard, Inc. (NASDAQ: ATVI), is one of the world's largest and most successful interactive entertainment companies and is at the intersection of media, technology and entertainment. We are home to some of the most beloved entertainment franchises including Call of Duty®, World of Warcraft®, Overwatch®, Diablo®, Candy Crush™ and Bubble Witch™. Our combined entertainment network delights hundreds of millions of monthly active users in 196 countries, making us the largest gaming network in the world!
Our ability to build immersive and innovate worlds is only improved by diverse teams working in an inclusive environment. We seek to have a culture where everyone can thrive in order to connect and engage the world through epic entertainment. We provide a suite of benefits that promote physical, emotional and financial well-being for ‘Every World’ - we’ve got our employees covered!
The videogame industry and therefore our business is fast-paced and will continue to evolve. As such, the duties and responsibilities of this role may be changed as advised by the Company at any time to promote and support our business and relationships with industry partners.
Activision is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, gender expression, national origin, protected veteran status, or any other basis protected by applicable law and will not be discriminated against on the basis of disability.
We are committed to working with and providing reasonable assistance to individuals with physical and mental disabilities. If you are a disabled individual requiring an accommodation to apply for an open position, please email your request to accommodationrequests@activisionblizzard.com . General employment questions cannot be accepted or processed here. Thank you for your interest.
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