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Consumer Insights Analyst
3 years ago
Job Overview
As part of the Consumer Insights team you will help to conduct market, product and player research. Working closely with product teams around Wargaming to understand who our players are, what they do in our games and why.
Reports To
Consumer Insights Team Lead
What will you do?
- Plan and conduct consumer insights and user research activities for products
- Manage relationship with key products stakeholders, creating a research roadmap to run along-side product development
- Plan and suggest research to support product development all the way through the lifecycle, from idea to hard-launch and beyond
- Identify research opportunities that will impact players understanding, product design and quality
- Complete research and usability projects using online tools such as Playtestcloud, Pollfish and Surveygizmo
- Conduct and complete end to end research projects of which the insights will feed into decision making
- Use a variety of quantitative and qualitative research methodologies to answer the questions proposed by stakeholders
- Work closely with the BI terms to see that findings are supported with game data where applicable
- Collaborate with cross functional teams to support broader analytics and insights work that drive business impact
What are we looking for?
- Passionate about gaming
- 5+ years of relevant job experience working in areas of consumer research
- Experience in the interactive entertainment industry (e.g. video/mobile gaming, video/entertainment platforms), streaming industry (e.g. video, music)
- Experience running usability studies
- Excellent knowledge of quantitative and qualitative research methods
- Experience with self-moderated user research tools such as usertesting.com and playtestcloud.com is a bonus
- Excellent survey writing skills
- Experience in data manipulation and statistical software (e.g. SPSS, R/Python or any other)
- Effective written, storytelling, verbal and presentation skills
- Knowledge of segmentation analysis and experience in working with vendors be a bonus
What we offer at Wargaming Berlin
- Joining an international team of people passionate about gaming
- Working in one of the main European hubs for mobile game development
- Startup within a company with 20 years of experience in game development
- Flexible working hours & work from home whenever needed
- Public transportation, Lunch and Sport & Culture benefits
- Free Gym membership
- Travel and accident insurance (covers you at all times)
- Mobile phone and Home internet
- Soft drinks, coffee, snacks, random treats and office events/parties
- Relocation support when needed
About Wargaming:
Wargaming is an award-winning online game developer and publisher headquartered in Nicosia, Cyprus. Delivering legendary games since 1998, Wargaming has grown to become one of the leaders in the free-to-play MMO gaming industry with 4500+ employees and more than 20 offices globally. Over 200 million players enjoy Wargaming’s titles across all major gaming platforms, including the massively popular World of Tanks and World of Warships.
Working in our company means always having interesting challenges and gaining valuable experience while working with top-class experts.
Take your place among our passionate and experienced team and bring out the best in yourself at Wargaming!
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