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CRM & Social Media Manager

Description

SciPlay is a leading developer and publisher of digital games on mobile and web platforms. We provide highly entertaining free-to-play games that millions of people play every day.

As part of our fast-growing pace, we are looking for an amazing CRM & Social Media Manager to join our Marketing team. A person that will own the communication with the players across all of our Social Media channels. Someone who can whip up funny, direct, engaging texts in no time. A Native English Speaker is a MUST! This includes idea generation, proposal preparation, and execution. Ideas with a focus on activities that build loyal users. The position manages the function and process, but not people.

Key Responsibilities

• Managing the Game’s entire portfolio of social media, posting relevant content with the purpose of generating player engagement with our game and maintaining the brand.
• Keeping a close eye on the live-ops calendar
• Using research and creativity to find ideas for content
• Set up lifecycle communications plans for different segments of players
• Develop automated and personalized messages
• Manage full-cycle CRM promotions including planning, budget and risk management, through execution and post-promotion analysis

Requirements

• 1+ years of experience in marketing/analysis in social community management. Experience in the gaming industry is a plus
• Self-motivated go-getter who is driven to achieve results creatively
• Analytics skills and experience working in a metrics driven environment
• Genuine interest in social, gaming, analytics, and advertising is a must
• Passion for problem solving
• Strong interpersonal skills and ability to work well independently or within a team environment
• Ability to manage multiple projects at the same time in a fast-paced environment
• Bachelor’s degree in Business, Marketing, Advertising, or Information Systems
• Experience with Email marketing – advantage