Brand Social Lead

Electronic Arts
Redwood City California United States
9 days ago


We are Electronic Arts’ Marketing and Commercial Organization (MCO). Our teams build meaningful relationships with hundreds of millions of players around the world who love our games. We aim to be the best at meeting players where they are and supporting them throughout their journey with EA. Our teams develop the strategic vision of our products, run outstanding multi-channel campaigns, build global engagement across all touch points, develop global insights, and propel sales and global publishing. We understand the dynamic global landscape so we can bring relevant content, promotions, and help to players anywhere.

We foster an environment where our teams create the most amazing work of their career while inspiring the world to play.

Are you our Brand Social Lead?

The newly formed brand team for Electronic Arts is only six months into building our

brand, so all of this is very new. That means we’re still making it up as we go along. If

you’re a leader who is also a doer, and if you’re looking for a challenge, then this might

be your gig. We will be totally honest, right now we all muck in on everything and it can

be a little messy. But that’s because you’ve caught us at the best time - the very

beginning - how exciting is that? The opportunity to bring an amazing brand back to life

doesn’t come around too often… so that’s why we’re here and hopefully why you’re still

reading this job description…

The brand social lead will report directly to the EA brand comms director, and dotted-line into the head of EA social. You will be passionate about gaming and entertainment, and you’ll also have a fascination with the brands who have totally nailed their voice. You’ll also have a sharp eye for awesome content and enjoy building a social journey around a great idea, activation or moment in time. You will strategize, plan and deliver the always-on social presence for Electronic Arts across all social channels. You will have deep social expertise and great writing skills. You will also have delivered the always-on social for a brand transformation or reset. (You probably find it a bit weird reading this job description talking about YOU in the third person but you’ve decided to let it fly).


internal/external partners including third party console manufacturers and

partner brands

What we’re looking for:


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