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Brand Portfolio Management Director (M/W/NB)

Job Description

The Brand Portfolio Management department is a multidisciplinary team at Ubisoft’ international headquarters and located in 6 sites around the world (Paris, Montreal, San Francisco, Shanghai, Malmö and Montpellier). The team brings together more than 100 people and collaborates with all entities within Ubisoft to develop our portfolio strategy and brand management and to support our game projects in order to optimize their market strategy.

We are recruiting a BPM Director in our “Consumer Market Research and Marketability” team whose mandate is to help Ubisoft teams (Top Management, Studios, Editorial, Publishing, International Production, HQ Teams…), feed and build their decision-making process through their consumer and market expertise and their research protocols.

As a BPM Director and reporting to the VP, your mandate involves:

Game’s marketability :

• Design and lead the most relevant research setup to tackle marketability stakes, centralize data & research to provide key stakeholders with 360°strategic insights on marketability topics
• Bring deep expertise & strategic recommendations on Market and Consumer areas to key stakeholders: Production, Editorial, Publishing, Mobile, UFT...
• Act as the primary HQ Partner regarding game’s marketability, coordinate the different stakeholders involved in marketability discussions and share updates to Top Management
• Assess & monitor game’s marketability over time and recommend key enablers for production & publishing teams to maximize market success

Brand research :

• Set up & share brand diagnosis including main challenges, stakes & growth recommendations to the stakeholders involved
• Lead brand health check and monitoring
• Work along with brand & portfolio stakeholders, and take part to the design of brand vision (brand DNA) & strategy

These Brand deliverables imply both involvement and collaboration of multiple stakeholders.

The role of the BPM Director is to be part of the process and actively take part to the deliverables’ production.

As BPM Director, you will be assigned some of our brands directly, you will also be actively working hand in hand with other BPM teams (such as Data Science, Mobile Teams, Market strategy) and external partners.

In this role, you will manage a team of 8 people (3 direct reports only).

Qualifications

To succeed in this position, you have developed significant strategic and management skills in a fast-paced international context through a solid leadership position in brand and marketing consulting (brand strategy, marketing strategy) or in an entertainment industry.

If you feel up to the challenge and can relate to the experience and qualities listed below, then don't hesitate any longer!

• You have developed advanced critical mindset, analytical and strategical skills;
• Your knowledge in marketing, business and brands or market research allows you to address marketability issues;
• Fluent in English, you are able to manage multiple stakeholders in a complex international organization;
• A solid understanding of the video game industry is a strong asset;

Additional Information

Don’t hesitate and send us your application if you want to join us in this permanent position at our International HQ based in Saint-Mandé.

Joining Ubisoft means joining a company that sends you all the thrilling vibes and energy you can find in a startup, along with all the perks of a big company! These include:

• Profit sharing
• 4 free video games/year (ours of course ;))
• A workplace team dedicated to make your daily work experience at Ubisoft the best: Monday morning breakfasts, rest areas, gaming areas, free hot drinks and fresh fruit, discount on a wide range of shows…
• And that’s naming just a few!

If you are interested in this position and reckon you have what it takes, all you have left to do is send in your application via SmartRecruiters. We will get back to you within 3 weeks and if we think your profile matches the needs for the role, we will organize a 20-30 minutes phonecall, followed up by 2 to 3 interviews as well as a case study.

We look forward to reading you!!

Ubisoft offers the same job opportunities to all, without any distinction of gender, ethnicity, religion, sexual orientation, social status, disability or age. Ubisoft ensures the development of an inclusive work environment which mirrors the diversity of our gamers community.

The position is attached to the International Headquarters

Company Description

Ubisoft’s 21,000 team members, working across more than 40 locations around the world, are bound by a common mission to enrich players’ lives with original and memorable gaming experiences. Their dedication and talent has brought to life many acclaimed franchises such as Assassin’s Creed, Far Cry, Watch Dogs, Just Dance, Rainbow Six, and many more to come.

Ubisoft is an equal opportunity employer that believes diverse backgrounds and perspectives are key to creating worlds where both players and teams can thrive and express themselves. If you are excited about solving gamechanging challenges, cutting edge technologies and pushing the boundaries of entertainment, we invite you to join our journey and help us create the unknown.