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Brand Manager, Star Wars (12 Months)

Electronic Arts
Los Angeles California United States
2 years ago
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We're Electronic Arts' Marketing, Commercial, and Positive Play Organization (MCP). Our teams build meaningful relationships with hundreds of millions of players around the world who love our games. We aim to be the best at meeting players where they are and supporting them throughout their EA journey. Our teams develop the strategic vision of our games; implement multi-channel campaigns; build global engagement; develop global insights; and we accelerate sales and publishing efforts worldwide.

Global Brand Management leads our brand strategy across EA SPORTS and EA Games, and partners with our global studio GMs on game development.

As a Brand Manager, you will support our Respawn studio and sit within the Global Brand Management team. You will lead product marketing and entertainment launch strategies for the studio's award-winning Star Wars franchise. Reporting to the Global Brand Management Director at Respawn, you will guide marketing and brand strategy for the product and manage agreement across teams to implement work that achieves the goals of the business.

Responsibilities:

Qualifications:

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