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Brand Manager, EMEA M/F

Job Description

Within our operationnal marketing department, EMEA (Europe, Middle East, Asia), you will be responsible for the development of one or two Ubisoft brands.

Like a conductor, you will build the future of our brands on a long term and elaborate all the promotion and communication strategy about our products. You will also deploy and manage the implementation of these strategies.

More precisely, your missions will be the following:

- Define the marketing strategy and carry out the operational elements:

o Define the targets and the marketing mix by using market & consumer studies. You will also collaborate with the marketing teams in NSCA and Studios

o Elaborate the communication strategy, press & influencers plans in link with the Communication team

o Work on the trade marketing launching plan in collaboration with Sales teams

o Follow up the realization of diverse creative assets: packs, communication tools (print, digital, TV, Movie), videos which enable the maximization of their organic use and paid media.

o Deal with Ubisoft owned channels and maximization of their impact (CRM, Community Management, Social Networks)

o Follow up the budgets and production schedules in collaboration with the Manufacturing team.

- Manage the implementation of the marketing strategy locally among the EMEA area:

o Communicate with the subsidiaries, provide them the products’ information and marketing tools they need to build local plans

o Take into account the local needs and reply to the daily requests of the subsidiaries

o Follow up the media plans

- Coordinate and motivate your various interlocutors – both internal and external – (agencies, partners, console manufacturers, licensors, third party developers…)

Qualifications

Graduated from a Business School or University, you have 3-5 years’ experience in marketing product in the Toy/Entertainment industry or consumer goods.

You have a deep knowledge of video games and you really like to work in an international context. Rigorous, tactful and creative you are a driving force in the team and have good communication skills.

Additional Information

Position available immediately.

This position is based in Montreuil Sous Bois (Métro Porte de Montreuil - line 9, or St Mandé - line 1).

Company Description

Ubisoft is committed to enriching players’ lives with original & memorable entertainment experiences. We build worlds that are a playground for the imagination, offering moments of surprise, fun and adventure as well as opportunities for learning and self-discovery.

At Ubisoft, you’ll grow and collaborate with highly talented teams from around the world. Our massively friendly work environment will inspire you to go above and beyond to create worlds people will fall in love with.