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Brand Manager EMEA (M/F) - 1 year CDD

Ubisoft
Paris IDF fr
3 years ago
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Job Description

Within our operationnal marketing department, EMEA (Europe, Middle East, Asia), you will be responsible for the development of one or two Ubisoft brands.

Like a conductor, you will build the future of our brands on a long term and elaborate all the promotion and communication strategy about our products. You will also deploy and manage the implementation of these strategies.

More precisely, your missions will be the following:

- Define the marketing strategy and carry out the operational elements:

o Define the targets and the marketing mix by using market & consumer studies. You will also collaborate with the marketing teams in NSCA and Studios

o Elaborate the communication strategy, press & influencers plans in link with the Communication team

o Work on the trade marketing launching plan in collaboration with Sales teams

o Follow up the realization of diverse creative assets: packs, communication tools (print, digital, TV, Movie), videos which enable the maximization of their organic use and paid media.

o Deal with Ubisoft owned channels and maximization of their impact (CRM, Community Management, Social Networks)

o Follow up the budgets and production schedules in collaboration with the Manufacturing team.

- Manage the implementation of the marketing strategy locally among the EMEA area:

o Communicate with the subsidiaries, provide them the products’ information and marketing tools they need to build local plans

o Take into account the local needs and reply to the daily requests of the subsidiaries

o Follow up the media plans

- Coordinate and motivate your various interlocutors – both internal and external – (agencies, partners, console manufacturers, licensors, third party developers…)

Qualifications

You have prior experience in marketing product in the Toy/Entertainment industry or consumer goods.

You have a deep knowledge of video games and really like to work in an international context. Rigorous, tactful and creative you are a driving force in the team and have good communication skills.

Additional Information

Position available immediately and based in Saint Mandé (metro line 1).

In application of the health measures related to COVID-19, recruitment interviews will be conducted by videoconference to protect your health and that of our team.

Company Description

Ubisoft’s 19,000 team members, working across more than 40 locations around the world, are boundby a common mission to enrich players’ lives with original and memorable gaming experiences. Their dedication and talent has brought to life many acclaimed franchises such as Assassin’s Creed, Far Cry, Watch Dogs, Just Dance, Rainbow Six, and many more to come. Ubisoft is an equal opportunity employer that believes diverse backgrounds and perspectives are key to creating worlds where both players and teams can thrive and express themselves. If you are excited about solving gamechanging challenges, cutting edge technologies and pushing the boundaries of entertainment, we invite you to join our journey and help us Create the unknown.

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