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Associate, Global Social Channel Engagement (Contract)

We are Electronic Arts’ Marketing and Commercial Organization (MCO). Our teams build meaningful relationships with hundreds of millions of players around the world who love our games. We aim to be the best at meeting players where they are and supporting them throughout their journey with EA. Our teams develop the strategic vision of our products, run outstanding multi-channel campaigns, build global engagement across all touch points, develop global insights, and propel sales and global publishing. We understand the dynamic global landscape so we can bring relevant content, promotions, and help to players anywhere. We foster an environment where our teams create the most amazing work of their career while inspiring the world to play. Our Community team is seeking a contract Associate, Global Social Channel Engagement.

Responsibilities:

• Support Battlefield and Need for Speed with the goal of building and maintaining relationships with players and fans through authentic, engaging, lightweight content and stories distributed via social media channels.
• Assist with all the tasks pertaining to the content production, deployment, publishing and reporting for Battlefield and Need for Speed titles.
• Craft, plan, curate, and publish communications materials for Battlefield and Need for Speed social media channels.
• Nurture and grow Battlefield and Need for Speed communities daily, by excellent social media execution on platforms like TikTok, Instagram, Twitter, GIPHY, Facebook, YouTube, and Tenor.
• Liaise with Social Engagement leads, Community leads, Marcom teams, and other partners for the direct-to-player multi-channel communications planning and execution.
• Track culturally relevant accounts and content shared by trendsetters and influencers, to insert the brand into trends and pop culture.
• Source top User Generated Content to highlight on our social channels.
• Draft social copy that is aligned with the brand voice and sparks engagements within the community.
• Manage the creative planning and pipeline with creative services.
• Maintain a positive and transparent two-way dialogue with players and stakeholders via official brand accounts.
• Track and report on social post performance, channel growth, and community health.

Qualifications:

• 1+ years’ experience working in an online community, and/or with social media.
• Have a passion for Entertainment/video games, social media, storytelling, and creating fun and engaging content.
• Creativity and an eye for good content and stories Have a knack for catching and surfing trends and topics that will excite players
• Ability to create dialogue
• Experience with drafting social media messaging or other forms of copywriting. Proficient in writing and grammar.
• Solid understanding of Live Service operations and Game Development processes.
• Ability to translate sentiment data to yield player insights that will lead to improved player experience.
• Proven track record in objectively interpreting customer/community feedback and making actionable recommendations.
• Bachelor Degree in Communications, User Research, Marketing, or Game Development a plus. Significant Licensor, Live Service, or Operations experience also a plus.
• Passion/interest for playing Battlefield and Need for Speed games a plus.

As part of your application, please provide the items below, all together in one document.

• An up to date resume.
• A short write-up about your motivation and qualifications for the space and the role - we care to hear about the games you love playing and the things that inspire you outside of work. We are a team of gamers and creative minds!
• A PDF that showcases recent content / programs you have worked on that you are the most proud of with a sense of scale / impact / performance.

Our Global Benefits Package is not included for this role.