ASSOCIATE GLOBAL BRAND MANAGER
505 Games is seeking an Associate Global Brand Manager to help guide the future of 505’s most anticipated brands. In this role, you will be involved in many facets of brand management. This role will report to a Sr. Global Brand Manager and will require you to stretch your wings and exert yourself in order to drive existing sales and find new streams of revenue.
The Perfect Candidate
We are looking for c andidates who:
- Have an entrepreneurial mindset – See the opportunity, evaluate it, then mobilize
- Can prioritize & follow through – You know what is critical and will get it done
- Think with both sides of their brain – You see art through an analytical lens
- Can improvise – Identify the root-problem, develop a strategy, and overcome
- They bring a lot to the table and are hungry for more – You want to grow, but you also know how to keep the day-to-day running
In summary, if you like brand strategy, you enjoy the creative process , and want to work on different types of games… please read further.
Roles, Responsibilities & Experience
- Assist Sr. GBM in set t ing business / operating objectives (Profit, Costs, and Revenue).
- Have a desire to learn how to manage a P&L and assist in annual business planning strategy.
- Help create the central, global strategies and tactics to maximize brand profitability by learning the consumer target, competitive environment, and brand equities.
- Meet or exceed unit and revenue sales goals for assigned brands in the annual budget by taking a profit-maximization approach to Brand Management.
- Actively manage brand lifecycle by advising sales team of launch quantities, pricing strategies, sell - in, sell - through, channel inventory, and the competitive environment.
- Slice-and-dice sales data to discover trends and report findings.
- Use consumer research to understand and define the target audience.
- Utilize and deploy cross-functional teams (PR, Social Media, Sales, Trade Marketing, Operations, Production Services, and Finance) to deliver successful product launches and business results.
- Assist marketing teams in tracking successes and areas of improvement.
- Assist in the creat ion of brand learning plans/post-mortems that measure return on investment and provide feedback on how to improve future efforts across Brand, Marketing, PR, Community and other verticals.
- Manage brand marketing approval processes across creative, business, legal and accounting .
- Manage media agencies, creative agencies, event agencies, and promotional partnerships .
- Build relationships across the organization to supply them with key player and Brand insights .
- Establish effective working relationships with territory-based teams (PR, Trade, Sales, Promotions, Events, & Online) Development teams, and Senior Management.
- Help manage best-in-class production of creative advertising and brand assets .
- Support industry events and retailer meetings when required.
Technical Competencies
- Strategic Thinking (Long term brand planning, annual marketing plans
- Beginner-Intermediate Financial Analysis ( Some P&L management (or willingness to learn) , trend analysis, forecasting)
- Business Insights (Understanding issues, leveraging research, asking questions)
- Consumer Insights (Targeting, segmentation, advertising trends, consumer trends)
- Excel (Medium proficiency – comfortable navigating pivot tables)
Behavioral Competencies
- Globally F ocused – Can flourish as a member of a global virtual team structure spanning multiple time zones and cultures .
- Commercially Focused – Business & f inancially s avvy (includes the ability to identify new opportunities) .
- Planning, Organizing and Execution – You are good with project and process management.
- Communication & Influence – You can develop and sell strategies to your partners by anticipating what they need to hear, understand and feel in order to buy-in .
- Relationship Management – Navigating different personalities, having hard conversations, compromising to get results .
- Creativity and Innovation especially with problem-solving – “Where there is a will, there is a way”
- Frugality – You have a thirst for results, and you want to accomplish more with less through resourcefulness and invention.
- Self-Management / Self-Starter – but also team-oriented when necessary .
- Holistic Approach – Think broadly across the organization and take into consideration how functional actions impact overall business results .
Qualifications:
- 1+ year experience as a junior/associate brand manager or brand management intern.
- Experience in the video game, consumer electronics, CPG or publishing categories is preferred
- Moderate proficiency in Microsoft Excel
- Previous experience with assisting, or directly managing budgets
- University degree in a relevant field
- Ability to travel domestically and internationally