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Associate CRM Campaign Manager

Blizzard Entertainment
Irvine, CA, United States
7 months ago

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Blizzard Entertainment has served as a fundamental force in competitive gaming for over 15 years. With our global esports initiatives continuing to expand, evolve and reach new audiences, we’re searching the world over for talented people who are as passionate about the amazing competition taking place in our games as we are.

Activision Blizzard Esports (ABE) serves as the operational foundation and partnership hub for the Overwatch League and Call of Duty League. ABE is uniquely positioned to create long term value via the commercialization of the esports portfolio through brand partnership and media rights sales. Leading the charge, the Overwatch League represents one of the first truly global esports leagues, combining the best of traditional sports and esports. Overwatch League saw great success in its inaugural season as they signed 12 world-class teams, launched compelling programming to a diverse international audience and quickly became the most commercially successful esports program in history. Similarly, the Call of Duty League team successfully launched the Global Pro League and has continued to grow the already popular Call of Duty esports scene.

The Associate CRM Campaign Manager is responsible for executing programs that drive fan acquisition and engagement. The Associate Manager will support the Director of CRM Strategy and Analytics in developing measurable marketing campaigns throughout the customer journey, across all channels. A successful candidate will be an organized team player who can clearly communicate and collaborate across departments and levels of the organization to implement marketing campaigns delivered on time, on budget, and on strategy.

Responsibilities:

Requirements:

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