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Associate Brand Director - Project 007
1 year ago
IO Interactive is currently searching for a full-time associate brand director to produce the marketing campaign for Project 007.
We are looking for a senior marketer, with strong communication and presentation skills, and a proven track record. She/he needs to work closely with group wide publishing, sales and marketing teams and have a strong understanding of game development.
You will work closely with the Game Director, Creative Director, Art Director, Producer and Leads to provide the strategic vision for the brand and to ensure that the product meets consumer expectations.
You will define the overall brand strategy, positioning and global marketing campaigns for Project 007.
We are looking for someone who thrives on uncovering consumer insights in order to deliver innovative and effective marketing campaigns against a range of KPIs to drive awareness, consideration and purchase. As well as delivering support to the development team to create commercially and financially successful products.
We are looking for a creative marketeer with an artistic eye to drive the production of key arts, screenshots, magazine covers, CGI trailers, as well as in-engine gameplay trailers.
What you will do:
- Define the brand strategy on a AAA project.
- Identify opportunities for the brand.
- Feed the creative team’s vision using market and consumer insights.
- Develop and execute marketing plans that meet the quality and business goals set by the studio.
- Set the global media plan.
- Establish and own the brand book, enforce content, and style standards, and educate team members, partners and regional marketeers on the brand.
- Ensure the delivery of innovative and high quality assets like trailers, TV-spots, social media, online creative, events, packaging, and other materials, from brief to delivery.
Who you are:
- Senior Marketeer: 8 years of work experience in a marketing department, ideally in the entertainment industry.
- Production expert: Worked at least on 2 games / product as brand manager or director.
- Strategist: Great understanding of the marketing mix and of the market landscape.
- Leader: Able to establish a vision and rally partners around it.
- Creative: Proven record of successful marketing campaigns and assets.
- Passionate about videogames.
- Fluent in English.
Who we are
A team, above all. If you join our studio, expect to be encouraged, listened to and have your efforts and insightful impact recognized and valued. We take pride in the friendly haven we built at IOI, and we expect you to take part in cultivating that. We are also highly international, with over 30 nationalities working in both our Copenhagen, Malmö and Barcelona studios. We also have a reputation for being a very friendly workplace with highly talented people. That is why the members we welcome in our team never fail to integrate, and are supported, valued and listened to at all steps. We are dedicated to quality and have fun while doing it. We welcome you to join us and do the same.
The position is open in both our Barcelona, Malmö and Copenhagen offices. For the right candidate, will take location preference into consideration. We support full relocation and VISA support, for you and your family.
We welcome candidates from all over the world and we are looking forward to hearing from you!
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