3D Marketing Artist - Gram Games

The vision for our Global Marketing Creative Team at Zynga is driven by an ambitious pursuit of fresh and innovative ideas, rapid creative development, and efficient production. We develop creative executions across paid and owned channels that engage millions of players worldwide, inviting them to join our games and keeping players informed, rewarded, and actively engaged. Our creative and production processes focus on achieving both performance objectives and execution excellence while fostering a collaborative culture that embraces and shapes creative trends in the mobile acquisition space.

A 3D Artist on this Marketing Creative team is a technically proficient and creatively inspired 3D generalist, able to create and render outstanding scenes for a wide range of marketing executions - primarily for paid advertising (user acquisition) and iOS/Google Play app store assets.

Role and Responsibilities

• Contribute to an efficient pipeline of 3D content for use in UA advertising and app store assets, social/community, and LiveOps marketing executions
• Collaborate with Art leads, Art Directors, Motion Graphic Designers, and Graphic Designers to produce effective 3D-rendered content for advertising and marketing purposes
• Gather insights on the overall production pipeline to plan effectively for diverse projects and requirements
• Spontaneous in rigging/animating characters and creatures to meet the expected output standards
• Develop quick production solutions for various projects to minimize production time
• Apply a planned approach to retopology, enabling the reuse of existing game rigs and animations
• Execute set dressing and environment setup using existing game assets
• Identify opportunities for production efficiencies and pipeline improvements, and advocate for enhancements as needed.
• Analyze existing animation keyframes and make adjustments to achieve the desired results
• Maintain a flexible 3D production pipeline that allows for feedback and timely deliveries, minimizing production loss
• Curate and integrate new technologies to strengthen the production pipeline in line with industry advancements
• Quicky learn the team’s production workflow and adapt to it smoothly

Skills and Experience Required

• 5-7 years of experience as a 3D Artist/Generalist, preferably in the mobile games industry
• Expert proficiency with Maya, Blender, Substance Painter, and other industry-standard 3D software
• Expertise in retopologizing game assets into high-poly models with updated textures, rigging, and animation
• Strong rigging skills for 3D models (binary/quadruple/expressions/inorganic) to achieve the desired output
• Solid understanding of core animation principles
• Proficient in key-based 3D animation (binary/quadruple/inorganic/camera)
• Ability to replicate and expand upon game animation as needed
• Strong understanding of lighting principals and various 3D lighting techniques (HDR/diffused/character/environment)
• Skilled in adapting different visual styles for games and recreating them in 3D renders
• Well-organized approach to identify optimal solutions and complete projects within tight deadlines
• Familiarity with Unreal and Unity workflows is a plus
• A decent understanding of Z-Brush and Red-Shift is a plus
• Excellent organizational and communication skills with a collaborative, team-first mindset
• Self-motivated with effective time-management abilities
• Passionate about 3D art and animation, video games, and marketing/commercial art

Benefits

In return for bringing your expertise to this top-priority role, we offer some of the best benefits in the gaming industry!

• Highly competitive salary
• Private health insurance
• Hybrid working model
• Company bonus scheme
• Onsite chefs serving breakfast, lunch, dinner, and lots of treats
• Life insurance
• Corporate well-being support programs.
• Relocation assistance for those moving to Turkey
• Amazing tech to work with and consoles to play and relax with everywhere you look!